"I just say I'm an artist who works with pictures and words."- Barbara Kruger
I Shop Therefore I Am (1987)
Face it (green, 2007)
Both of pictures from Barbara Kruger are graphic photos. She perfected a signature agitprop style and using cropped, large scale, black-and-white photo combine with pity and often ironic aphorism and printed in Futura Bold typeface against black, white or deep red bars during the early 1980s. The works includes I Shop Therefore I Am (1987) and Your Gaze Hits the Side of My Face (1981). Another work she made in recently years is Face it (green, 2007), both of them represented consumer culture nowadays and how people are pressured to spend money on their appearance. In her works, she juxtaposed striking images with equally striking like I Shop Therefore I Am (1987). The language is a important part of the pictures, she used black-and-white photograph combine with black bar against white slogan, it makes picture more impressive and effective. Another reason made her works effectively is she always chose the idea of her photo like ongoing political, social, especially feminist provocations and commentaries or religion, sex, racial and gender stereotypes, consumerism, corporate greed, and power topic.
“Untitled (It),” by Barbara Kruger, at the Art Gallery of Ontario in Toronto(2010)
There are some works which Barbara Kruger current show at the Guildhall museum in 2010. The exhibition titled “Plenty”. One of the work was wrapped around the museum is “You want it/You need it/You buy it/You forget it” which using in block letters, white against a black background and photos. Barbara Kruger has extended another art project, like creating public installations of her work in galleries, museums, municipal building, train stations and parks, even on the buses and walls, floors, wrapping with image and texts.
Mary Boone Gallery, New York
And another video works combine images of people talking on the cell phone with the words, like “You are a very important person” and sets off some objects like a purse, watch with the words. Kruger’s recently new work combine the sense of hearing, sight which might make audience experience more astonish and even more great impact on her audiences.
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